Prime Video, Don’t Make Me Go, Premiere Event

event details

  • Event: Don’t Make Me Go, Premiere Event

  • Client: Prime Video

  • Date: July 11, 2022

  • Venue: NeueHouse, Hollywood

  • Guest Count: 250

  • Guest Flow / ROS:

    - Talent Red Carpet

    - Pre-Reception Hors D'oeuvres

    - Q&A with Director and Lead Actors

    - Rooftop Movie Premiere

role & responsibilities

  • Role: Lead Event Producer (NVE Agency)

  • Responsibilities:

    - Budget creation, upkeep and reconciliation

    - Contractual and permit negotiation/procurement

    - Creative development and production

    - Fabrication & A/V coordination and install

    - Floor plan, guest flow and arrival planning

    - Talent booking, wrangling and hospitality

    - Food and Beverage

    - Pre-production and onsite staffing

key takeaways

  • Pivoted seamlessly to an outdoor rooftop screening following last-minute COVID compliance changes

  • Coordinated permitting & installation of a cinema-grade display atop a historically protected building

  • Managed complex guest flow from red carpet arrivals through a public building to the reception & rooftop screening

  • Curated an intimate yet elevated viewing environment that balanced cozy with industry exclusivity